Selling Your Home Takes More Than Just Putting It on the Market

Selling a property at the right price can be very successful, but pricing is only part of the equation. The key is having strong marketing, professional media, proper negotiations, and an experienced real estate professional managing the entire transaction.

I’ve been noticing that listings in certain areas are really moving. When a property is priced correctly and marketed professionally, it can attract serious buyers quickly.

Through my Discounted Listing Program, you may save on listing costs, but you are not getting discounted service. You still receive full-service representation from beginning to closing.

When I list your property, my services can include:

Professional photography to make your property stand out
A dedicated website for your property
Professional marketing and online exposure
A yard sign and management of buyer inquiries
Screening offers to help determine whether buyers are financially qualified
Contract review and negotiation
Assistance with inspections, city requirements, Point-of-Sale requirements, and other transaction details
Continued negotiation to protect your proceeds and help get the transaction closed

Negotiation Can Make a Huge Difference

I’m currently working on a transaction where the property requires certain city inspections. At the same time, the buyer requested a substantial amount of money from the seller.

Through negotiation, I have already reduced that request to less than half of what the buyer originally wanted. Once I receive the Point-of-Sale paperwork and the remaining information, my goal is to negotiate it even further.

That is what experienced representation is supposed to do: protect the seller, preserve as much of their equity as possible, and keep the transaction moving toward closing.

Getting an offer is great. Getting the deal successfully through inspections, negotiations, financing, title, and closing is what really matters.

Having Trouble Selling Your Property?

If your property has been sitting on the market, needs work, has city inspection issues, or you simply want experienced representation to help you get the best possible result, I can help.

I’ve been in real estate for 26 years, have been involved in the sale of more than 1,200 properties, and currently handle approximately 120 transactions per year.

Need your home sold? Let me take care of it for you.

Brett Young — Key Realty LTD